Posts tagged chief marketing officer
Episode 27 - Jeff Swystun - The Essence of Brand Stories

In Episode 27 of The WHY MARKETING Podcast we talk to Jeff Swystun, Agency Lead and Consulting CMO about the missing fundamentals of marketing, his Madison Avenue career, how storytelling still captivates, and we cover his new book, Why Marketing Works.

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Episode 23 - Andy Yost - A Full Circle Journey

In this episode I have the privilege to sit down with Andy Yost the CMO of Gannett | USA TODAY NETWORK. Andy shared with me how he had always wanted to be a marketer and how each stop along his journey helped to prepare him for his current role at Gannett.

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Episode 19 - Grant McLaughlin - The Change Manager

In Episode 19 of The WHY MARKETING Podcast we talk to Grant McLaughlin the VP, Corporate Affairs at Booz Allen Hamilton about visiting the National Parks, his amazing career, and what it's like overseeing the change management strategy for a 26,000 person global firm. 

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Episode 18 - Kyle Lacy - The Storyteller

In Episode 18 of The WHY MARKETING Podcast, Kyle Lacy the VP of Marketing at Lessonly shares his career journey and how the art of story telling can help you stand out as unique. There is so much fun in this podcast, so make sure to download it and listen!

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Episode 17 - Kristi Turner - Serving Up the Good Stuff!

This week we sit down to chat with Kristi Turner the CMO of Compeat about her impressive 27-year marketing career and what her team of SaaS marketers are 'serving up' for their customers of restaurant and bar owners!

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Episode 14 - Derek Pando - The Future of Video

In this episode of The WHY MARKETING Podcast we talk to Derek Pando who manages International Marketing for ZOOM. During our episode we talk about ZOOM’s hypergrowth, MBA’s, and what it was like working at LinkedIn before taking a ‘leap of faith’ and joining the video revolution at ZOOM!

And if you have ever wanted to know what it’s like to have 50 people on a single video call, well click here to find out now… https://www.youtube.com/watch?v=BP2VdBZtZ6Q 

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Episode 13 - Dan Kryzanowski - 21st Century Diversification

In this episode we catch up with Dan Kryzanowski, EVP of Business Development and Marketing at Rocket Dollar about his background and all the great things they have going on at Rocket Dollar!  

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Episode 11 - Steven Fund - The BRAND Transformer

In Episode #11 of The WHY MARKETING Podcast, we have the opportunity to catch up with Steven Fund, the former CMO of Intel and one of the foremost experts when it come to Brand Transformation!

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Episode 10 - Doug Zarkin - The "art & science" of Brand Building

In Episode #10 of The WHY MARKETING Podcast, we sit down to chat with Doug Zarkin, the CMO of Pearle Vision about his incredibly interesting marketing career and why marketers need to master both the “art & science” of brand building in order to fully engage and build loyal customers!

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Episode #9 - Ganesh Padmanabhan - Exploring AI

In Episode #9 of The WHY MARKETING Podcast, we visit with Ganesh Padmanabhan about Artificial Intelligence (AI) and how machine learning is powering business and transforming the way marketers are engaging with their consumers. We also talked about how Ganesh transformed his own career going from engineering to sales & marketing and why it was such a natural fit!

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