Posts in internet of things
Episode 10 - Doug Zarkin - The "art & science" of Brand Building

In Episode #10 of The WHY MARKETING Podcast, we sit down to chat with Doug Zarkin, the CMO of Pearle Vision about his incredibly interesting marketing career and why marketers need to master both the “art & science” of brand building in order to fully engage and build loyal customers!

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Episode #9 - Ganesh Padmanabhan - Exploring AI

In Episode #9 of The WHY MARKETING Podcast, we visit with Ganesh Padmanabhan about Artificial Intelligence (AI) and how machine learning is powering business and transforming the way marketers are engaging with their consumers. We also talked about how Ganesh transformed his own career going from engineering to sales & marketing and why it was such a natural fit!

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Episode 7 - Amber Armstrong - Breaking Down IoT

Amber Armstrong, the CMO for IBM's Watson IoT sits down to discuss her amazing career and what they are up to over at IBM. She also helps break down the Internet of Things (IoT) and some of the cool ways it’s helping make the world around us better!

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